February 2015

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Your music connection to integrated marketing


Feature Article

Nick Quijano | Powerman 5000

Builders of the Future

by editors, Music Insider Magazine

Since 2012, Nick Quijano has been playing rhythm guitar with Powerman 5000, the industrial metal band that reached no. 29 on Billboard’s 2000 album chart with “Tonight the Stars Revolt!” Known for its bone-crunching riffs and vocals that quickly morph from chants to screams, in 2014 the band released “Builders of the Future.”

The title track sums up the band’s mantra these days: “Invade, Destroy, Repeat.” Music Insider Magazine was fortunate enough to speak with Quijano about his entry into the band and his journey with PM5K on its path of destruction. Read more...

Editorial Corner

Greetings from your friends at Music Insider Digest!

Teri Doty

The February issue is up and live, ready for your reading pleasure! In this issue, we've got Powerman 5000 guitarist, Nick Quijano, Builders of the Future!

We have another insightful and informative article from editor, writer, Tamara Halbritter, Crowdfunding, beneath the hype. Because crowdfunding is popular in the industry these days, this is a must-read for anyone thinking about starting a campaign.

And last, but definitely not least, don't forget to check out the other informative article in this issue of Music Insider Digest. And as always, we appreciate your feedback. Let us know how we're doing!

Don’t forget to “LIKE” our Facebook page and don't forget to "Follow" us on Twitter!

Video of the Month
Music Marketing

9 Social Media Trends to Watch in 2015

What the year will hold

by Erin Carson, TechRepublic

One of social media's most defining characteristics is its constant rate of change. Just a few years ago, it was seen as a novel time waster, these days businesses are recognizing the evolving relationship between social and business goals.


9 Live Music Marketing Activities

Only takes five minutes or less

from The DIY Musician

As much as I love the Internet and all the potential it holds to connect with fans, nothing beats a live show. When it comes to making lasting connections with fans, performing in the flesh is the most powerful thing you can do. Hands down.


Industry Connections

Music Industry Execs Sees Vinyl Rise as More 'Fad'

Not going to break us

by Steve Knopper, Rolling Stone Magazine

Last year's 52 percent jump in vinyl sales has been fantastic for record stores — "and growing more important by the day," Carl Mello, senior buyer for New England music chain Newbury Comics tells Rolling Stone — but the record industry isn't quite so enthusiastic.


The Death of Music Sales

If CDs are "dead," so is iTunes.

by Derek Thompson, The Atlantic

CDs are dead. That doesn't seem like such a controversial statement. Maybe it should be. The music business sold 141 million CDs in the U.S. last year. That's more than the combined number of tickets sold to the most popular movies in 2014 (Guardians) and 2013 (Iron Man 3).



Business Sense

2015 Winter NAMM

Reflects new music business

by Bobby Owsinski, Forbes Magazine

The latest Winter NAMM show, the semi-annual exhibition of musical instrument manufacturers occurring each January in Anaheim, has ended, and more so than most, this one reflects what’s happening in the music creation business and even the world we live in.



Beneath the hype

by Tamara Halbritter

The same year Apple launched its iTunes Music Store, and the website ArtistShare gave artists an alternative to traditional funding and distribution channels. Since that time in 2003, digital music sales have surged and crowdfunding sites have emerged that continue to change the music industry.



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